Write Your Posts With SEO In Mind To Increase Your Traffic

Friday, November 13th, 2009 at 7:01 am

: Image via Wikipedia

Blogging is now been used by many webmasters, why? Blogging is great for adding new content to your domain and increasing the number of relevant key terms your site can be found with. On top of this it also gives you an avenue to provide readers with something to come back for, providing unique quality content will drive links to your pages and increase your online visibility.

There are ways in which we can super optimise our blogs to ensure they are pulling in as much search engine traffic as possible. You see when most people think about search engine optimisation, they think about ranking for the high traffic terms, this is sort of true but in order to have a high traffic website you need to consider the many long tail terms searchers might be using. What you have to be mindful of is that the high search terms everybody chase’s only accounts for 15% of searches on Google, that means there is a whole load of traffic to go at.

So we have a blog, were going to write some interesting posts to engage readers and hopefully draw them back to the site, however we need to mindful of the keywords they might use to find the post, a bit of keyword research goes a long way here.

So a natural place to start would be the Google keyword tool, enter some search terms connected with your post content, your not looking for the competitive terms here you are looking for the low traffic long tail terms these are going to be the easiest to target from an SEO perspective.

Make a list of all the long tail or low competition keywords that relate to your new post. Make sure you have a window open in front of you with the target keywords in. The idea here is to use as many of your low competition terms as possible, using the most relevant as the post title and in the url slug.

The best way to incorporate all the keywords you want to target naturally is to write long posts, this will give you more space and opportunity to use the many variations.

Now you have to think realistically about the traffic, each post should drive anywhere between 15 and 30 visits per month, yep this is low traffic but imagine if you optimised every post in this way. If you had a blog with 1000 posts all optimised in this way that would be close to 30,000 visits a month just by simply optimising some of the posts. You cannot ignore this, it is too simple to implement and every blogger should be taking advantage of this form of traffic generation.